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V is for vulnerable: life outside the comfort zone
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Author:
Seth GodinNumber Of Reads:
40
Language:
English
Category:
BusinessSection:
Pages:
75
Quality:
excellent
Views:
852
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Book Description
V is for Vulnerable by Seth Godin is a full-color ABC book for grown-ups, with a powerful message about doing great work.
V is for Vulnerable looks and feels like a classic picture book. But it's not for kids, it's for hardworking adults. It highlights twenty-six of Seth Godin's principles about treating your work as a form of art, with illustrations by acclaimed cartoonist Hugh MacLeod. A sample:
A is for Anxiety, which is experiencing failure in advance. Tell yourself enough vivid stories about the worst possible outcome and you'll soon come to believe them. Worry is not preparation, and anxiety doesn't make you better.
F is for Feedback, which can be either a crutch or a weapon. Use it to make your work smaller, safer, and more likely to please everyone (and fail in the long run). Or use it as a lever to further push you to embrace what you fear and what you're capable of.
This is unlike any previous Godin book and makes a great gift, both for loyal fans and those who've never read him before.
Seth Godin
Seth Godin is one of the most famous marketers in the entire world. He has authored more than 18 books, many of which have been bestsellers around the world (these books have been translated into more than 35 languages). Seth is an Entrepreneur, Marketer, and Public Speaker.
After his graduation, Godin founded Yoyodyne, one of the first internet marketing companies. Sell this company to Yahoo! For $30 million in 1998, he became their vice president of direct marketing for two years.
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This book is currently unavailable for publication. We obtained it under a Creative Commons license, but the author or publisher has not granted permission to publish it.
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